Label: Premiere Radio Network - 7-25-1988 • Series: Premiere Radio Network - 7-25-1988 • Format: 3x, Vinyl LP Radio Broadcast • Country: USA & Canada • Genre: Rock •
Oldies is a radio format that concentrates on rock and roll and pop music from the latter half of the 20th century, specifically from around the mids to the s or s. In the s and s, "oldies" meant the 15 years from the birth of rock and roll to the beginning of the singer-songwriter era of the early s, or about toalthough this varied and some stations chose — Countryjazzclassical musicand other formats are generally Use It Again - Gruppo Sportivo - Young & Out considered oldies music, although some of those genres have their own oldies format for instance, classic countryand a number of songs "crossed over" from country to Top Occasionally the term is used to describe the rare station that includes s music as well, although music from before coinciding with the "birth of rock and roll" is typically the domain of the adult standards format.
However, the term constitutes ambiguity for people who like old dancing music. This format is sometimes called Golden Oldies after another album series of the same name, which was sold through bulk TV commercialsthough this term usually refers to music exclusively from the s and s.
Oldies radio typically features artists such as Elvis PresleyChuck BerryThe BeatlesThe Beach BoysThe AnimalsThe Four Seasonsand Sam Cooke ; as well as such musical movements and genres as early rock and rollrockabilly Piccolo Flute A - Rhodos - Solo Instruments, doo-wopsoul musicMotownBritish Invasionearly girl groupssurf musicteen idol singers, teenage tragedy songsand bubblegum pop.
One notable omission from most oldies playlists is the music of the folk revival of the early s. Most traditional oldies stations limit their on-air playlists to no more than songs, based on the programming strategy that average listeners and passive listeners will stay tuned provided they are familiar with the hits being played. A drawback to this concept is the constant heavy rotation and repetition of the station's program library, as well as rejection of the format by active listeners.
This can be avoided either through the use of a broader playlist or by rotating different songs from the oldies era into and out of the playlist every few weeks.
The oldies format has an inherent advantage over current-music formats in that it can draw popular songs from a broad period of over a decade and is not bound to devote the majority of its spins to a single top 40 playlist as current stations are. Traditionally, classic rock focuses on the heavier rock music of the era while oldies focuses on the lighter pop music, and classic hits focuses predominantly on music from the s.
Oldies stations as they are known today did not come into existence until the early s. In the s, KOOL-FM in Phoenix, Arizona became one of the first radio stations to play oldies music, at that time focusing on the s and early s. KOOL is still playing oldies today.
In the s, very few Top 40 Radio stations played anything older than a few years old. In the late s, a few FM stations adopted Top 40 formats that leaned towards adults who did not want Eleventh Segment - Various - Live From The 60s with the Real Don Steele hear the same 30 songs over and over again but also did not want to hear easy listening music featured on MOR radio stations.
They mixed in oldies with their current product and played new music only several times per hour. These radio stations were often referred to as "Golden" or "Solid Gold" stations.
Some AM radio stations also began to employ this format. There were also syndicated music format packages such as Drake-Chenault 's "Solid Gold" format, frequently used on FM stations that needed separate programming from their AM sisters due to the new FCC rules on simulcasting, that functioned as a hybrid of oldies and the adult-oriented softer rock hits of the day. Most of these "Solid Gold" stations began to either evolve into other formats or Eleventh Segment - Various - Live From The 60s with the Real Don Steele drop the format altogether from the late s to early s.
Most AM solid Gold stations simply flipped to other formats. In the early s many Adult Contemporary stations began mixing in more oldies into regular rotation. Many of these stations had oldies Eleventh Segment - Various - Live From The 60s with the Real Don Steele on Saturday nights.
These stations played strictly music from to focusing on the to era. Bymost large and medium markets had at least one Oldies station. Bymost were on FM. This period also saw the rise of syndicated radio shows specifically aimed at an oldies format. Most of these shows were three hours in length and featured much of the same music from the s, s and s that was in rotation at affiliate stations. All but a few of these shows had ended their run by the mids, though Bartley's show remains on air now focusing on the s and s while Clark's and Steele's can still be heard in reruns.
From to Glad And Glory - The Faces* Featuring Rod Stewart - The Faces Featuring Rod Stewart solid gold stations evolved into full-time oldies stations by eliminating current and recent product while also gradually eliminating s songs and limiting s songs substantially.
After that, they continued playing it once an hour between 11 p. They also continued to play between one s song every couple hours to as many as two per hour day and night. They indeed played more s music than any other notable oldies station.
At the same time, WCBS-FM featured slightly more pre songs than the average station playing as many as five Corcovado - Nara Leão - Dez Anos Depois those per hour.
Oldies stations continued to be late s based throughout the s. Most AM oldies stations also disappeared by the early s except in markets where there was no FM oldies outlet. The format fared well with no end in sight. Inoldies stations began to notice their demographics were getting older and harder to sell.
Still, at that time few stations dumped the format altogether. But most continued to hang onto the format initially. Sincestations have begun to limit selections from the s and early s. At the same time these stations began playing songs from as late as and even a few s songs. They also eliminated the overnight currents and recurrents at the same time along with some specialty shows. Inmany oldies stations began dropping pre music from their playlists, since the earlier music tended to appeal to an older demographic that advertisers found undesirable—hence, the addition of music from the s and early s.
WCBS-FM canceled their "Doo Wop Shop" program and began playing only one pre oldie per hour; bythere were fewer than 50 songs from the s and early s in the regular rotation.
Many other oldies stations eliminated their early rock-era catalog altogether, and rare exceptions included mainstay songs such as " Louie Louie " by The Kingsmen and " Stand by Me " by Ben E. Others simply dumped the format altogether. The changes in selection have created some confusion over the definition of "oldies", while many stations have adjusted their logos to accommodate their new formats. Still, that is not always true.
They still have their "Cruise In" segment for late s  and early s music. Paul and WLDE in Fort Wayne, Indiana, are two other examples of oldies stations which have relegated early and mids music to weekend specialty shows.
It was created by Programmer Dan Allen and featured mostly the songs from the beginning of rock through the Summer of Love Unlike the songs normally played, the Real Oldies format featured a very wide playlist and spawned clones all around the country. The "real oldies" format mostly faded in popularity from to as less expensive formats, including satellite-fed progressive talk radiobecame more attractive to station operators who began reducing their investments into AM radio stations.
A handful of stations remain. Clear Channel has maintained the Real Oldies format on Iheartradio. Veteran New York radio programmer Scott Shannon developed a format known as the " True Oldies Channel ," distributed via satellite by ABC Radiowhich features some of the music featured on "Real Oldies" stations as well as hits of the s and very early s, but generally nothing after However, WLS-FM has slowly been adding more local personalities including Eleventh Segment - Various - Live From The 60s with the Real Don Steele radio personalities Greg Brown and Dick Biondiand now only airs 'True Oldies' from 10am-3pm weekdays, overnights, and weekends.
True Oldies has also evolved to include more s music and less pre product, and at times plays s material, despite initial promises to the contrary. Many stations have since dropped the oldies format because of low ad revenue despite high ratings. Some [ who? However, WJMK had been struggling for many years, and was in much worse shape Have Myself A Time - Shaun Horton & The Tennessee Trio - Nothin But Right most other major-market oldies stations.
Yet another reason for the discontinuance of oldies stations in recent years is the attraction of a more lucrative format as an attempt to lure younger listeners. These two stations have since changed formats again, with A new oldies station, nicknamed "Oldies Also included on the returning format were a selected number of classic oldies from the pre period.
Sincethe station has focused on hits of the s to the s, having gradually decreased the number of s songs on its playlist while increasing the number of s and s hits it plays.
In addition, the format is My Delux - Frank Rosolino - I Play Trombone on-air as "The Greatest Hits of the 60s, 70s and 80s" rather than "Oldies". By the mids, as the phrase "classic hits" came to entail a format centered around late s disco -era and s pop, dance and rock format, the phrase "oldies" had come to entail a s to mids format that centered mostly on soft rock and easy listening akin to the old MOR formatexamples including WRME-LP in Chicago.
The oldies format remains one of the most popular formats on radio in markets where it is still active. They still play one or two pre songs an hour during the day and as many as 4 an hour at night. However, KFRC had already evolved its format and positioning to classic Do They Know Its Christmas - Richard Cheese - Silent Nightclub at the time it changed to "Movin".
But KFRC was not gone for long. On May 17, with Free FM hot talk format failing on But KFRC was not back for long either. On October 27, KFRC now only airs on But KFRC came back again. KZQZwhich airs in St. Louis, Missouri and began playing oldies in Marchhas held onto the traditional oldies format, playing a wide variety of top 40 Billboard hits from the s, s, and early s.
Non-commercial WXRB Jones Radio NetworksWaitt Radio Networks and Transtar Radio Networks also offered hour satellite-distributed oldies formats; since those companies have integrated into the Dial Global corporation, the networks have merged into one, Kool Gold. Satellite Music Network offered "Oldies Radio;" Oldies Radio survived until its acquisition by ABC but has since rebranded as Classic Hits Radio under current owner Cumulus Media Networksfocusing on music primarily from the s and s, with some limited s music.
The True Oldies Channel was conceived on the concept of avoiding the drift into s and s music that the oldies format was undergoing in the first years of the 21st century. Eventually, by the end of the network's terrestrial run init had taken a hybrid approach, with both s and s music being featured at the core of the network, with some limited s music included.
In North America, satellite radio broadcasters XM and Sirius launched in andrespectively, with more than a dozen Malam Terakhir - Saloma - Irama Kenangan Lama radio channels, with XM offering separate stations for each decade from the s to the s, and Sirius doing the same for the s through the s.
In Eleventh Segment - Various - Live From The 60s with the Real Don Steele following a merger of Sirius and XM, the two services shifted to a unified group of "decades" channels, with the playlists for most cut back to reflect a more conventional style of oldies programming. Music Choice similarly offers an interruption-free oldies station which covers the s and s, primarily from the rock and roll era as well as decades channels for the s through the s.
A number of Internet radio stations also carry the format. The evolution of oldies into classic hits is an example of channel drift. From Wikipedia, the free encyclopedia. Redirected from Oldies radio. For The Original London Beat - Walking The Dog magazine, see The Oldie. For the Ukrainian writers, see H. For the Anne Murray song, see Golden Oldie song. For the Focus album, see Golden Oldies album.
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